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          Help Manuals - Fortune3 Shopping Cart.
          Help Manuals - Fortune3 Ecommerce Software Help


          Don't Panic! We've got the answers.
          The Help Manuals are extensive and highly detailed and can answer most how-to questions about the Fortune3 Wizard and shopping cart software.

          Can't find your question below? Search our extensive Knowledgebase for answers to many more questions - Click Here

          Product Properties Screen


          Product Fields

          The Product Properties screen is divided into 6 Tabs that contain different types of fields and information that can be configured into each product. The 6 Tabs are: Basic Info, More Info, Webpage Info, Additional Images, Tabs, and Custom Fields.

          Basic Info

          SKU - This is referred to as a stock keeping unit. This will be the reference number for this item within your web store and is therefore a required field. Your products will mainly be represented by their SKU number on your order reports in the Administrative Site. SKU Numbers for each product MUST be unique. The Product SKU field has a limit of 50 characters. Please avoid having the first character of the SKU be a zero ( 0 ), as this may cause problems while importing/exporting the products.

          UPC Code - This is an optional field used for barcode references or for possible shopping cart customizations to integrate a web store with accounting and inventory programs that are tied to an in-store scanning device. This is not displayed to your customers.

          Product Name - This is a required field. This is displayed by default on any part of your site that lists this product. HTML web pages for products created on your site will be named after the Name of the product unless you specify a filename in the Webpage Info tab above. The Name field does not need to be unique. The Product Name field has a limit of 50 characters to keep your product filenames from becoming too long.

          Description - This is a required field. Write a short to medium description for your item - larger descriptions and specifications should be entered into the "Additional Description" field explained below. The description is displayed on your category pages for categories that contain this product (this is why it shouldn't be too long) and on this product's individual web page. Click on Edit HTML to edit the description and its format with the WYSIWYG / HTML Editor. This field will support general HTML tags to further enhance the appearance of the text and is therefore not limited in its number of characters (see HTML Tags for more details). 

          Mfg. / Brand - This optional fields allows you to input the manufacturer or brand of the product. This field can be used to search through your products, filter results, and sort results, see "Search Options" for more information. Additionally you can also create menus with the information entered into this field in the "Menu Options" section, allowing your customers to browse through your catalog "By Brand" directly from your main navigation menu (in addition to browsing by your categories). For more information please click here.

          Mfg. Part # - This field allows you to input the manufacturer's part number, which is used to reference the part for product feeds.

          Additional Description - This is an unlimited field for a large description or additional product information, available for notices or other information of interest to a buyer. Click on Edit HTML to edit the additional description and its format with the WYSIWYG / HTML Editor. This field will support general HTML tags to further enhance the appearance of the text (see HTML Tags for more details), and will appear on this product's individual web page only.

          Product Image - Optional but Recommended. This is the main image for this item (note that you will have space for 6 additional images per item). If you do not select an image, instead of the image a square will appear on your site saying "Image Not Available", or a default generic image will be displayed for your product. Images can have a maximum file size of 500kb. That size should be large enough for an image that is up to 1200 pixels wide and in normal-high resolution. The only acceptable image file types are .jpg .jpeg .gif and .png. When adding the image to your product, add the full-size version of the image, not the thumbnail. The FORTUNE3 software will automatically produce a high-quality thumbnail for each image you add that will be used when displaying multiple products on one web page. Try to use images of the same width X height proportions for each specific product, as keeping the same proportions for each image will ensure that the category pages' layout will be displayed uniformly.

          Pricing Information - This drop-down menu and its subsequent fields allow you to specify the form of pricing of the product. The different options in the drop-down menu change the way in which the products price is displayed and calculated, the options are as follows; Use Retail Price (Regular Price), Use Sale Price (On Sale Price), Use Price Per Qty (Set Prices by Order Qty), This Product is Free, Do NOT Show Price, Display Call for Price, Add to Cart for Price, and Donation (customer defined).

          Regular Price - This is the basic price of your item, and is the retail price at which retail customers can purchase this product unless there is also an On Sale Price defined for this product (in which case customers can purchase this product at the On Sale Price). This field is required unless the "Set Prices by Order Qty", "Display Call For Price", "This Product is Free", "Do Not Show Price Info", or "Donation" options are selected.

          On Sale Price - This is an optional field that will offer the item at a Reduced Price instead of the Regular Price. It will override and visually cross out the Regular Price during shopping and it will advertise the savings (You Save: $____). To enable this, the box "Use Sale Price" must be selected. If this is enabled, this product is considered to be a Special Offer.

          Set Prices by Order Qty - By selecting this option, you can set a price for a product according to the quantity that is added to the shopping cart of this particular item. Just select Use Price Per Qty and fill out the table according to the prices per quantity to be ordered similarly to the below image:



          Set Incremental Qty - Allows you to define the incremental qty for the price breaks.

          Max Qty - Allows you to define the maximum quantity that can be ordered so you can fill out the chart until that qty is reached.

          Note: What you enter on the first field (from) of the first row will determine the Minimum Order Qty for this product. If you start the table with a quantity of 6, customers will not be able to order this product unless a minimum quantity of 6 is ordered because as there is no price defined for that quantity.

          Show Qty in two Columns - If this option is selected your Qty breaks will be shown in a 2 column format (from and to), along with the price of each qty break next to them, as shown below:


          Show Qty in one column - If this option is selected your Qty breaks will be shown in a 1 column format, along with the price of each qty break next to them, as shown below:


          Show Qty in one column and use drop-down for Qty Field - If this option is selected your Qty breaks will be shown in a 1 column format, along with the price of each qty break next to them, but will also force your customers to select one of the qty breaks, meaning, your customers will not be able to manually enter the quantity they would like to order of the item, but instead, they will need to select from the list of quantities that are available, as shown below:


          This Product is Free - If selected, the product will have no cost other than shipping and handling, or the cost of any options selected.

          Do Not Show Price Info - If selected, the software will not show a price for this product, and the product will not display anything that relates to the price. Visitors will not be able to order this product on your Retail Shopping Cart if this is selected.

          Display "Call for Price" Message - If selected, the software will not show a price for this product, instead the product will display "Call for Price". Visitors will not be able to order this product on your Retail Shopping Cart if this is selected.

          Add to Cart for Price - If selected, the software will not show the price of this product until it has been added to the cart.

          Donation (customer defined) - If selected, the software will allow the customer to enter or define their own price for purchasing this product (used for donations, and other scenarios)..

          Avg. Cost - This is an optional field that allows you to input the cost of producing or acquiring the product. The cost is used for profit reporting purposes.

          Unit of Measure - This is a required field. This field represents the unit of the product or the amount of the current product that the customer will be buying at the specified price. This will be displayed on your product's price in the shopping catalogs as well as invoices similarly to $ ___ / Each. This field defaults to Each, but other examples include Box, Dozen, Lb., Foot, Meter, Gallon, Pair and others.

          Setup Fee - This is an optional field that allows you to add an additional setup fee to the price of the product. The setup fee will be combined with the product's price once it is added to the cart, but will be displayed as a separate fee from the Regular Price or On Sale Price.

          Wholesale Price Levels (1 - 5) - Defines 5 different prices for this product on your Wholesale shopping cart. By using the Administration Site's "Manage -> My Wholesale Customers" interface, each wholesale customer can be assigned to one of the five price levels available. Wholesale customers will then be able to order this product at their assigned Price Level. These fields will be disabled if your Wholesale shopping cart is not activated in the "Wholesale Options" screen of the Wizard's "My Company" section. Weight and Dimensions- These are used to calculate shipping costs and consolidate the number of products in a shipment or box and must be relatively accurate if you are to get accurate shipping quotes from live carriers. Please set the dimensions of the items as they are packaged and shipped, not necessarily as they are. Entering 0 in ANY of these fields will result in no shipping costs for your orders if you are using the shipping carriers to calculate your shipping costs live.
          See Box Consolidation and Shipping Information for more information.

          Display Weight & Dimensions to Visitors - Checking this box will display this Product's weight and sizes to visitors on the Product's Specifications section (under the Additional Description) on this Product's Page.

          More Info


          Tax Information

          State Taxable Product - This Checkbox will only show if your business is in the USA. If this box is un-checked, the online store will prevent this product from being taxed even if the customer is in a taxable state. Otherwise, the product will be taxed in states where "Sales Tax" has been specified. This is checked by default.

          GST/HST Exempt- This Checkbox will only show if your business is in Canada. If this box is checked, the online store will prevent this product from being taxed GST or HST Sales Tax even if the customer is in an HST Province in Canada. Otherwise, Canadian customers will be taxed GST and HST according to your "Sales Tax" setup. This is un-checked by default.

          PST Exempt - This Checkbox will only show if your business is in Canada. If this box is checked, the online store will prevent this product from being taxed PST Sales Tax even if the customer is in a PST Province in Canada. Otherwise, Canadian customers will be taxed PST according to your "Sales Tax" setup. This is un-checked by default.

          Price Includes VAT / % VAT - This Checkbox will only show if your business is outside of the USA and Canada. If this box is checked, the online store will prevent this product from being taxed VAT even if the customer is in a VAT taxable country. If your product should not charge VAT, or its price already includes VAT, checkmark this option and enter the percentage of VAT tax that is included in the product's price (to be shown to customers on the site). Otherwise, leave this option un-checked and the product will be taxed in countries where "VAT Sales Tax" has been specified. This is un-checked by default.

          Order Qty Limits

          Retail Min. - The smallest quantity of this product that can be ordered on your retail site. This product may not be added to shopping cart without at least x amount. This field is set to 1 by default.

          Retail Max. - The largest quantity of this product that can be ordered on your retail site, regardless of the quantity in stock defined in the Admin Site's "Manage -> My Inventory" interface. This field is set to 999999999 by default.

          Wholesale Min. - The smallest quantity of this product that can be ordered on your wholesale site. This product may not be added to shopping cart by wholesale customers without at least x amount. This field will be disabled if your Wholesale shopping cart is not activated in the "Wholesale Options" screen of the Wizard's "My Company" section. This field is set to 1 by default.

          Wholesale Max. - The largest quantity of this product that can be ordered on your wholesale site, regardless of the quantity in stock defined in the Admin Site's "Manage -> My Inventory" interface. This field will be disabled if your Wholesale shopping cart is not activated in the "Wholesale Options" screen of the Wizard's "My Company" section. This field is set to 999999999 by default.

          Shipping Preferences

          Calculate According to Shipping Settings - This is selected by Default. Select to use the company's Shipping Calculation Settings (shipping calculations are specified in the "Shipping Information" tab of the My Company section) for this item, by either providing customers with shipping prices from the carriers, or with Company Shipping Rules.

          FREE Shipping - Limited Time Offer (Will Advertise) - Select to provide customers with free shipping (paid by the company) for this product. This will bypass the shipping calculations specified in the "Shipping Information" tab of the My Company section, and set the shipping cost to "Free" for this item. Your site will advertise this limited time offer of free shipping for this item. If this item is ordered among other items that do have a shipping cost, this item will not be included into the shipping cost calculations of the order. If this item is ordered by itself, it will have no shipping cost, and the shipping method will automatically be set to "To be Arranged".

          Fixed Amount - Select to use a fixed amount for this item's shipping cost. This will bypass the shipping calculations specified in the "Shipping Information" tab of the My Company section, and set the shipping price of the item according to the Fixed Amount indicated in the Domestic and International fields. The fixed amount will be charged for each quantity unit of this product, so if a quantity of 2 of this item is ordered, the shipping cost will be doubled. If this item is ordered along with other items that have different shipping methods, then the fixed amount will simply be added to the shipping methods of the other items. Otherwise, if this item is ordered by itself, the shipping method will automatically be set to "Fixed Shipping".

          Does Not Ship - Select this if the product is not available for shipping. This will bypass the shipping calculations specified in the "Shipping Information" tab of the My Company section, and set the shipping to 0. This option is appropriate for products such as digital media, services, etc.
          This Product's Handling Fee - An additional fee may be added to the shipping amount for this item, beyond the specified or calculated shipping charges. The handling fee will be to the shipping cost of the orders that contain this item. This Product Ships Separately - Select this checkbox if the product is shipped in its own box and cannot be combined with other items in the same box for the shipping calculation.

          Downloadable Product - If the product you're selling is a downloadable file (a digital product), you can use this to browse for the file on your computer to be attached to this product. It will be uploaded to the site when you do the overall upload. You can use this feature if you sell digital products such as music or MP3 files and software files.

          When your customers purchase a downloadable product, they will be sent an e-mail containing a link to download the file directly to their computer. Their order confirmation screen will also contain a link to download the file directly when they complete their purchase. The file download will be active for 10 days under a hidden URL, and will be in an encrypted URL format so that people cannot access the file download from your site unless they order the product. Because this type of product does not require shipping, there will be no shipping associated with an order containing only downloadable products.

          NOTE: Be aware that it is illegal to share/sell files or programs that you do not own the copyright or reproduction rights to. FORTUNE3 is obligated to investigate any complaints of copyright violations and shut down any site that violates copyright laws.

          Webpage Info


          Webpage Meta Tags - In this area, you can designate your own custom Webpage Meta Tags for this product's individual web page. If you do not wish to do this, leave these text areas blank, and the software will create optimized default values for these fields based on the information you have entered into the Name and Description fields for this product - and though these default values will not be visible on the software itself, they will be on your site. You can specify the web page's Title, Description, Keywords and Filename. This is mainly available for you to optimize your pages for search engines. If any of these fields are left blank, FORTUNE3's default optimization will be used for that field on this product's individual web page.

          Title - The title and title Meta Tag for this product's web page. The title appears on the top title bar of browsers, and is used by search engines to display a title for this product's web page, and possibly to determine where to position this product's web page on their search results. Leave blank to use FORTUNE3's Default Title Optimization for this page (which is based on the product name).

          Description - A description and description Meta Tag for this product's web page. This will be used by search engines to display a description for this product's web page on their search results page (under the title), and possibly to determine where to position this product's web page on their search results. Leave blank to use FORTUNE3's Default Description Optimization for this page (which is based on the product name and description).

          Keywords - Will be used as the keyword Meta Tags by search engines to determine the ranking and positioning for this product's web page on their search results when people search for your keywords. Because search engines prefer it, every keyword entered here will be separated by a comma on this product's individual web page, even if you do not separate the words with commas on this field. Please remember these are keywords, not key phrases. Leave blank to use FORTUNE3's Default Keywords Optimization for this page (which is based on the product name and description).

          Webpage File Name - The name of the html file for this product's web page. Simply enter the name, do not enter .html at the end. If the filename you enter has already been assigned to another category or product, or if your category is divided into several pages (because there are too many products to fit in one page), the system will automatically add a number to the end of the filename (Filename_2.html). Leave blank to use FORTUNE3's Default Filename for this page (which is based on the product's name).

          Show Product on:

          Retail & Wholesale Websites - This is selected by default. Choosing this option will display this product on both Retail & Wholesale sites (if both sites are activated).

          Retail Website Only - Choosing this option will display this product on the Retail site only.

          NOTE: If this box is grayed out, this means you do not have your site set up for Retail. In order to enable your site for Retail, go to the 'My Company' Section, and click on 'Retail Options'. Enable your Retail Site by clicking the checkbox 'Create Retail Web Site'.

          Wholesale Website Only - Choosing this option will display this product on the Wholesale site only.

          NOTE: If this box is grayed out, this means you do not have your site set up for Wholesale. In order to enable your site for Wholesale, go to the 'My Company' Section, and click on 'Wholesale Options'. Enable your Wholesale Site by clicking the checkbox 'Create Wholesale Web Site'.

          Do Not Show - Choosing this option will keep this product from being displayed on the site at all. You can use this to temporarily disable or hide a product.

          Product Icons - Using these options will display small icons on the product's individual web page.


          Icons in Order: Hot Deal, Bargain, Fast Shipping and Great Idea.

          Additional Images

          Additional Product images - In this window, you can add up to six additional images to display different angles, colors or for whatever use you would like. Images can have a maximum file size of 500kb. That size should be large enough for an image that is up to 1200 pixels wide and in normal-high resolution. The only acceptable image file types are .jpg .jpeg .gif and .png.


          Tabs

          If you have different sections of information and would like to use tabs to display this information for the product in a clean fashion, you can do so by using the Product Tabs feature. Click on "Tabs" on the Product Properties screen. Tabs are sections with information. Users will be able to click on a Tab in order to view the information that is within that tab and easily switch between the tabs that contain different information without navigating away from the page they are on.


          Activate Tabs - Selecting this checkbox enables tabs in your product, when it is not selected the tabs will not appear on this product, additionally you will not be able to edit the tabs information for this product when it is not selected.

          Add / Delete Tab - You can add a Tab by typing in the name of the new Tab on the top "Tab Title" field, and clicking on "Add Tab" on the Tab, click on the desired Tab on the top and click "Delete Tab" on the bottom right.

          To add a Tab, you can enter in the Tab Name (this will be displayed as the text to the clickable tab to viewers) into the Tab Title box, and click on "Add Tab". This will create tabs for you to designate whatever information you want to display. You may then select the Tab that you want to edit from the middle section, and enter the information that you

          Add Token - You can easily populate your tabs with information by using Tab Tokens to "call" upon certain pieces of information for this product that you have provided elsewhere in the system. Select the Tab Token you wish to use from the drop-down "Add Token".

          At this point, you can then add whatever information you want into each of your tabs, switching between the tabs by clicking on their title above. You can input the plain text yourself, use HTML code (see HTML Tags for more details), click on Edit HTML to edit each tab and its format with the WYSIWYG / HTML Editor, use the Tab Tokens you want each tab to show, or any combination of the three. The information will be displayed on your site exactly as it is layout in your tab content sections, and in the same order. As you can see in the image above, we have added these Tab Tokens to the Description tab:

          [% proddesc %] - Shows Product Description

          [% refundpolicy %] - Shows Refund Policy

          The end result of these Tab Tokens will look like this on the bottom of the product page:


          Note About Tab Tokens: Entering the Tab Tokens is very sensitive and should be approached with care. Entering a Tab Token in an invalid format, for example, not opening or closing it properly, or having additional token opening ( [% ) or closing ( %] ) tags will cause this product's page to show completely empty / blank.

          Copy These Settings for All Products - To universally copy the current tab setup and information to all of your products, click on this option.

          Custom Fields

          Creating Custom Fields - Custom Field Names


          Custom Fields are text fields for your products that are not included in the software, that you may use to better describe your products to your customers. For example, if you are selling diamonds, you may add custom fields like Clarity, Cut, Color, etc., and then specify the description for each field on each product. Another example is if you are selling books, you may add custom fields like Author, ISBN, Publisher, etc. Aside from displaying on your site, Custom Fields can also be used to set up a new Menu on your main menu i.e. as a menu for Browse by Publisher (see "Menu Options"), or to filter the results in the Search Page or Search/Sort Toolbar in each category page (see "Search Options").

          First, you must specify the Custom Field Names by clicking on "Custom Field Names" button in the top bar of the "My Products" section. Here you will add the names of the custom fields you would like to have for your products. Custom fields for your products will display on the bottom of the individual product pages. You can add Fields that will not display on every product, but will on certain products only. Only those products where you enter a value into the custom fields will display these fields.




          Custom Field Values

          Once you have added the fields you want to be able to use, you can input the information you want displayed in each field for each specific product. You will find this window by clicking on the "Custom Fields" button of each product's Properties window. If you leave a field blank, the field will not display.


          The end result of the fields entered on the previous page will look like this on the bottom of the product's individual web page:


          Top: Table of Contents | Previous: Adding Products / Editing Products | Next: Products with Options
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